Is Apple Missing the E-Reader Boat?


Companies like Amazon and Barnes & Noble are already catching a lot of interest with e-readers. Is Apple missing an opportunity in this market? Perhaps. On the other hand, it might just be making its usual play in letting others fumble around with new device categories before turning that category on its head with something revolutionary. Or maybe it’s already got a foot in the e-reader market.

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E-readers seem to be smoking hot this year. The Amazon Kindle, of course, has been leading the pack, but Sony seems to have sold more than a handful as well, and its new Sony Daily Edition e-reader may be in short supply. Meanwhile, newcomer Barnes & Noble already sold out of its new Nook e-reader, which the company just announced a month ago — and that’s only pre-orders that aren’t shipping until the end of this month. Order a new Nook now, and you’ll have to wait until January to get it.

Sounds a bit like Amazon’s first sold-out holiday sales effort with the Kindle. . . .

. . . read the full article at MacNewsWorld.com

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Chris Maxcer

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I've been writing about the tech industry since the birth of the email newsletter, and I still remember the clacking Mac keyboards from high school -- Apple's seed-planting strategy at work. I'm a big fan of elegant gear and great tech, but there's something to be said for turning it all off -- or most of it -- to go outside. Online I like to call out cool stuff on Wicked Cool Bite and blog with my buddies at Man Makes Fire. To catch me, take a "firstnamelastname" guess at the url of this site.